INTRODUCTION
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Department of Media & Contents Policy
Department of Media & Contents Policy
Major required
Research for Master's Degree Ⅰ (graduate)
Under the guidance of the dissertation advisor, basic topics for writing master's thesis for each major are set, and related literature research techniques are studied to establish a theoretical basis for the set topics. Study the basic system of the thesis for academic recognition by researching and analyzing.
Research for Master's Degree II (graduate)
Under the guidance of the thesis advisor, the basic thesis set through master's thesis research I is specified, the theoretical basis for completing the master's thesis for each major is established, and new theories are proposed through experiments or work production, and the thesis including them Intensify various researches to complete systematically.
Research for Master's Degree Ⅰ (PhD)
Under the guidance of the dissertation advisor, basic topics for writing doctoral dissertations for each major are set, and related literature research techniques are studied to establish a theoretical basis for the set topics. Study and analyze the basic system of the thesis.
Research for Master's Degree II (PhD)
Through doctoral dissertation research I, new theories are systematically implemented through experimentation or work production to complete the thesis for each major, review the logic and justification of the proposed research contents, and confirm reliability through the argumentation process. In Thesis Research II, the theoretical basis of the rationally specified research system is re-established to build a new theory that is deepened for academic recognition.
Major Selection
Media ESG
While the social responsibility of companies is emphasized, there is a demand for eco-friendliness, social activities, respect for human rights, and governance practices that ensure diversity. In this course, we will explore the implications of ESG for sustainability in the future society and the ESG practice efforts of companies that provide media contents in the ICT ecosystem.  
New Media Advertising Marketing
Advertisements are delivered to consumers through media, and media changes are continuously occurring in recent years due to the development of various smart devices and display technologies, and the development of wireless Internet. In this class, we will learn about the current status of new media advertising, including interactive advertising, and the changes in audience and marketing brought about by these changes, and find more effective advertising strategies.
AI Journalism
Artificial intelligence technology is spreading to content production, distribution, and consumption, and is also expanding into the field of journalism. In this class, we analyze various cases such as article recommendation algorithm with AI technology, robot journalism, virtual anchor and reporter, and crowd counting model, and try to critically understand journalism in the age of artificial intelligence.
Digital Storytelling
One of the many reasons why the status of Korean content has increased recently is that the originality of the story conveyed by Korean content has great and heavy power. In this class, we will explore various content creation methods, characteristics, and storytelling techniques created based on digital media.
Digital Platform Economy and Policy
As networks become more advanced and the use of smart terminals becomes more common, the importance of digital platforms in modern society is increasing. In this class, we will examine the characteristics of various types of digital platforms and explore the policy issues that should be examined from them.
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